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Merchandising Degree
Bachelor of Science (B.S.)
Program type:
Major
Format:
On Campus
Est. time to complete:
4 years
Credit Hours:
120
Transform yourself into a leader at one of the top merchandising programs in the country.
Our industry partners help us prepare students for all aspects of merchandising consumer
goods, including development, planning, distribution, promotion, and merchandising.
With a focus on fashion-oriented products including apparel, furnishings and decor,
our proximity to the Dallas-Fort Worth metroplex offers graduates immense internship
and employment opportunities upon graduation.
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Request More InfoWhy Earn a Degree in Merchandising?
We teach you to critically analyze merchandising scenarios relating to the design, development, distribution, evaluation, and use of fashion-oriented products. The curriculum is developed in consultation with leaders of the Dallas-Fort Worth retail industry to meet industry needs. Students can also have the option to have a concentration in either fashion or furnishings and décor.
Our new CMHT Leadership Academy aims to transform students into creative leaders that are confident when leading and making decisions. The academy offers unique opportunities such as mentor assignment, workshops, student-led service projects, networking, and more. Enhance your academic foundation and refine your talent!
Marketable Skills
- Quantitative analysis of merchandising strategies
- Oral and written communication
- Analyze target consumer behavior
- Teamwork
- Apply fashion product knowledge
Merchandising Degree Highlights
Competencies in teamwork, written and oral communication, consumer theory, product
knowledge, and Microsoft Excel prepare graduates for careers in the 21st century.
Professional development events such as the Consumer Experience Symposium and the
Executive in Residence Series bring corporate executives to our college for lectures
and networking with students.
You can earn three credit hours through a merchandising study tour. Class destinations
include New York City and Dallas, where you tour showrooms, manufacturing facilities,
retail establishments, museums and significant historical structures.
Study abroad opportunities to London and France can provide international exposure
to the fashion industry.
The Merchandising program is recognized as one of the most comprehensive in the nation.
The Department of Merchandising and Digital Retailing is a recipient of the American
Textile Manufacturers Institute Award for Excellence for innovative and exemplary
programs and research.
Courses in merchandising, product development, textiles, consumer behavior, buying,
global sourcing, trend analysis, brand development and promotion teach students marketable
skills that can be leveraged across multiple product categories.
What Can You do With a Merchandising Degree?
A bachelor’s degree in this field can help prepare you for many positions, including:
- Merchandiser
- Buyer for retail brands
- Product developer
- Brand manager
- Store analyst
- Visual merchandiser
- Wholesaler / showroom manager
- Store manager in retail store operations
Graduates have worked for companies such as Fossil, At Home, Michaels, Neiman Marcus, Nordstrom, Haggar, The Container Store, Target, JCPenney, Zale Corp, and more.
Merchandising Degree Courses You Could Take
Introduction to Retail Merchandising (3 hrs)
Survey of the retail industry including development, merchandising and distribution
of apparel, furnishing and decor products. Introduction to terminology, resources,
industry participants and career opportunities.
Consumers in a Global Market (3 hrs)
Cross-cultural comparisons using systems, human needs, and consumer behavior frameworks
are integrated with critical, empirical and creative thinking processes to develop
a global perspective that is sensitive to diverse consumers’ needs and preferences
for products and services in a global market. This class helps students gather the
tools necessary for full engagement in the undergraduate experience by having them
examine their own value systems and compare and contrast them with other cultures’
in a consumption context. Requires students to think critically, articulate views,
cultivate self-awareness, balance and an openness to change, and engage with others
in thoughtful and well-crafted communication.
Buying (3 hrs)
Introduction to buying, merchandise planning and control, and pricing.
Global Sourcing (3 hrs)
An overview of global sourcing in the textile and apparel industries and the factors
affecting global sourcing product concept to distribution with an emphasis on global
issues. Major topics include the textile and apparel complex and its history, international
trade and the effects of trade policy, the sourcing process, selection of sourcing
locations and partners, sourcing regions of the world, and current trends.
Sustainable Strategies in Merchandising (3 hrs)
Comprehensive application of sustainability practices for product development and
retail design in apparel and home furnishings enterprises.
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