Program type:

Major
Format:

On Campus
Est. time to complete:

4 years
Credit Hours:

120
Bachelor of Science in Fashion Merchandising
The Fashion Merchandising concentration requires 18 credit hours of specific course work to complete the BS in Merchandising degree, one of the top programs of its kind in the nation. Working collaboratively with industry partners, we create leaders by preparing students to plan, develop, distribute, and merchandise fashion-oriented products in consumer-driven markets. Additionally, our close proximity to the Dallas Fort Worth metroplex provides graduates with unique opportunities for internships and employment upon graduation Students will take courses in merchandising, product development, textiles, consumer behavior, buying, global sourcing, trend analysis, brand development, and promotion. Marketable skills include competencies in teamwork, written and oral communication, consumer theory, and product knowledge, preparing graduates for successful careers.

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Career Outlook

  • Buyers
  • Product developers
  • Store analysts
  • Visual merchandisers
  • Store managers
  • Merchandise planners
  • Brand managers
  • Product managers
  • Showroom managers

Fashion Merchandising Degree Courses You Could Take

Consumers in a Global Market (3 hrs)
Cross-cultural comparisons using systems, human needs, and consumer behavior frameworks are integrated with critical, empirical and creative thinking processes to develop a global perspective that is sensitive to diverse consumers’ needs and preferences for products and services in a global market. This class helps students gather the tools necessary for full engagement in the undergraduate experience by having them examine their own value systems and compare and contrast them with other cultures’ in a consumption context. Requires students to think critically, articulate views, cultivate self-awareness, balance and an openness to change, and engage with others in thoughtful and well-crafted communication.
Sustainable Strategies in Merchandising (3 hrs)
Provides a comprehensive overview of the core concepts of sustainability and sustainable business practices in the fashion industry. Utilizes case studies and research simulations. Embeds practice-based approaches to sustainable development with special emphasis to the fiscal implications of sustainability initiatives.
Trend Analysis and Forecasting (3 hrs)
Comprehensive overview of apparel product development, focusing on researching and interpreting fashion direction, social and cultural influences, market and sales research, analyzing comparable market offerings, and analyzing trends for color, materials, and style. Environmental scanning, customer conversion, revenue optimization, global collaboration, and selling innovation are explored.
Social Psychology of Dress and Appearance (3 hrs)
Theoretical frameworks are examined and used to interpret the meanings of dress in cultural patterns, social organizations, social interactions and personal identities. Current fashion trends are analyzed and interpreted through the study of popular culture and everyday life.
Branding and Promotion (3 hrs)
Students analyze, develop and present ‘Integrated Brand Promotions’ for fashion-oriented products and services. Emphases are on recent fashion-oriented branding cases and promotional tools/techniques, including rebranding, STP, creative plan, communication mix, and promotional tools.
Drawing & Planning for Furniture and Decor (3 hrs)
Techniques in drawing and drafting related to furnishings and décor with emphasis on function, aesthetics, and economics.

UNT B.S. in Merchandising Chat with Lauren Bryan